Adapting Your Business to the Experience Economy

What is The Experience Economy?

  1. Educational = Absorption + Active Participation (ex. taking a ski lesson, attending a class)
  2. Escapist = Immersion + Active Participation (ex. acting in a play, hiking the Grand Canyon)
  3. Esthetic = Immersion + Passive Participation (ex. viewing the Grand Canyon, visiting an art gallery)

The Experience Economy and Branding

How Businesses Can Implement Retail Tech to Maximize their Success

H&M Get’s Creative Partnering with Ombori on the Selfie Mirror

The Experience Economy: Bottom Line

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